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Your Pitch Deck Journey Starts Here.

Dive into our in-depth research on pitch decks and investor insights to refine and enhance your fundraising strategy.

Navigating the Digital Marketing Landscape
Startup Fundamentals
Building a Financial Model That Supports Your Pitch Deck Narrative
Discover how aligning your financial model with your pitch deck story strengthens credibility, clarifies assumptions, and improves investor engagement.
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Startup Fundamentals
The Leadership Philosophy of Ari Kohan at 50Proof: The Power of Narrative
Explore how Ari Kohan uses narrative to align teams, enhance strategic clarity, and elevate client outcomes, demonstrating the unique leadership approach at 50Proof.
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Startup Fundamentals
Capital IQ Data to Credibility: Turning Raw Numbers into Actionable Slides
Transform raw financial metrics into investor-ready insight by turning Capital IQ data into slides that communicate context, strategy, and credibility.
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Startup Fundamentals
Startup Support: How Our Consulting Services Can Help You Secure Funding
Explore how strategic consulting and expert guidance transform pitch decks into investor-ready presentations that accelerate fundraising outcomes.
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Startup Fundamentals
What Makes a Great Pitch Deck for Seed Funding: A Beginner’s Guide to Rigor
Explore the essential components of a seed-stage pitch deck and learn how narrative, data, and design rigor can convince early investors.
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Startup Fundamentals
Why Your Pitch Deck Needs to Evolve: Adapting to Different Funding Stages
Learn how pitch decks must adapt to each stage of fundraising to reflect evolving business priorities, investor expectations, and operational maturity.
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Startup Fundamentals
Why Outsourcing Your Pitch Deck Creation Can Save You Time and Boost Results
Learn how outsourcing pitch deck creation empowers founders to focus on growth, improve investor engagement, and produce presentations that elevate credibility.
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Startup Fundamentals
Financial Modeling Services for Pitch Decks: A Critical Component of Fundraising
Learn why accurate, defensible financial models are essential for pitch decks and how expert support ensures credibility with investors.
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Startup Fundamentals
The Essential Components of a Series A Pitch Deck: The Market Size Deconstruction
Break down market sizing for Series A decks and learn how investors assess opportunity, scalability, and defensibility.
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Startup Fundamentals
Capital IQ vs. Custom Models: When Off-the-Shelf Data Isn’t Enough
Explore when standard financial data falls short and why tailored models provide investors with clarity, credibility, and actionable insight.
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Startup Fundamentals
From Seed to Series D: Scaling Your Investment Deck Creation Strategy
Discover how to evolve your pitch deck strategy as your startup grows, ensuring clarity, consistency, and credibility across funding stages.
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Startup Fundamentals
Why Your Pitch Deck Financial Modeling Needs to Be 100% Defensible
Ensure your financial modeling communicates credibility and clarity to investors by creating fully defensible projections that align with your growth strategy.
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Startup Fundamentals
Investor Ready Pitch Deck Creation: Moving Beyond Aesthetics to Analytical Rigor
How to transform your pitch deck into a tool of credibility — marrying narrative with rigorous analysis to win investor confidence.
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Fundraising & Pitching
Cyber Security Pitch to CEO: The 5 Financial Metrics They Actually Care About
Understand the key financial metrics that matter to CEOs in cyber security investments and learn how to structure your pitch deck to align with executive priorities.
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Fundraising & Pitching
The Myth of the "Easy" Pitch Deck for Startup Funding (And why Canva won't save you)
Discover why creating a compelling startup pitch deck requires more than templates or design tools, and how strategic integration of narrative and metrics drives investor confidence.
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Fundraising & Pitching
How to Create a Pitch Deck for Investors That Commands Their Attention, Not Their Pity
Learn how to design a pitch deck that captivates investors with clarity, strategic storytelling, and compelling metrics, ensuring your team is taken seriously.
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Fundraising & Pitching
The Non-Negotiable 48-Hour Rules of Funding Pitch Deck Advice
Learn the essential 48-hour rules for preparing your funding pitch deck, ensuring clarity, defensibility, and credibility under tight timelines.
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Fundraising & Pitching
The Pitch to CEO Blueprint: How to Win an Executive Meeting in 7 Slides
Learn how to structure a seven-slide executive pitch deck that captures CEO attention, communicates strategic value, and drives decisive action.
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Fundraising & Pitching
Fundraising Pitch Decks for Unicorns: A Step-by-Step Deconstruction
Deconstruct the elements of a unicorn-level fundraising deck, understand slide sequence, avoid common pitfalls, and harmonize story, metrics, and design for investor impact
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Fundraising & Pitching
Venture Capital Deck Support: A Pre-Mortem on Your Fundraising Thesis
A pre-mortem approach uncovers hidden deck vulnerabilities, aligns your narrative with investor expectations, and strengthens the thesis behind your fundraising strategy.
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Fundraising & Pitching
Pitch Deck for VC Firms: The Only Metrics That Matter to a Partner
Learn which metrics capture the attention of venture capital partners and how a focused, data-driven pitch deck communicates credibility and growth potential.
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Fundraising & Pitching
The 5 Critical Errors in Every Startup Fundraising Pitch Deck (and How to Fix Them)
Identify the five most common pitfalls in startup pitch decks and learn how strategic design, narrative alignment, and expert guidance can turn errors into investor-ready presentations.
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Fundraising & Pitching
The 12 Slides That Secure Tier-One Funding
Discover the essential slides that make a 2025 pitch deck compelling to top-tier investors, blending clarity, narrative, and data to maximize funding potential.
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Design & Storytelling
The Hidden ROI of Great Design: Why Visual Clarity Drives Business Growth
Effective design does more than look polished—it drives understanding, credibility, and measurable business outcomes.
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Design & Storytelling
The Non-Designers Guide to Truly Beautiful Presentation Flow and Symmetry
Master the principles of slide flow and symmetry to create presentations that communicate authority, clarity, and strategic insight—without needing a design degree.
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Design & Storytelling
Pitch Deck Design Services: The Unseen Cost of Hiring the Wrong Firm
Discover how selecting the wrong pitch deck design partner can undermine fundraising success, and why expert guidance like 50Proof ensures both clarity and credibility.
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Design & Storytelling
The Rule of 5: Making Your Most Complex Charts Instantly Clear
Learn how applying the Rule of 5 transforms complicated charts into instantly understandable visuals, helping investors and executives absorb key insights without confusion.
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Design & Storytelling
Beyond the Beautiful Presentation: The Science of Visualizing Risk
Transform complex risk into strategic insight with visuals that build credibility, drive understanding, and elevate investor confidence.
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Design & Storytelling
And Concise: The Art of Extreme Editing for High-Value Communication
Learn how extreme editing transforms presentations into precise, high-impact communication tools that command attention and elevate investor credibility.
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Design & Storytelling
Pitch Deck Design Services: The Unseen Cost of Hiring the Wrong Firm
Discover the hidden risks of outsourcing pitch deck design to the wrong team, and how these choices can subtly undermine credibility, messaging, and investor confidence.
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Design & Storytelling
The Chart Crime: 5 Data Visualizations That Instantly Destroy Investor Trust
Avoid common pitfalls in data visualization that erode credibility and confidence; learn the five chart mistakes investors notice immediately.
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Design & Storytelling
Pamphlets and Pitch Decks: How a Simple Handout Can Make Or Break Your Entire Brand
Elevate your brand with every handout and deck by aligning design, narrative, and clarity for maximum impact and credibility.
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Design & Storytelling
5 Ways to Make Your PowerPoint Templates Look Like Tier-One Advisory Work
Elevate your presentations by refining layout, data, and narrative flow to create slides that exude professionalism and credibility.
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Design & Storytelling
PowerPoint Presentation: How to Stop Looking Like a Student and Start Looking Like a Fiduciary
Transform your slides from amateur to professional with clarity, structure, and visual precision that signals executive-level credibility.
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Design & Storytelling
The Dangerous Flaw of the Free Canva Templates in Institutional Finance
Discover why free Canva templates can undermine credibility in high-stakes finance presentations and how customized decks maintain institutional rigor.
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Design & Storytelling
The 30-Second Realtor Speech is Dead: Here is the New 3-Minute Strategic Narrative
Discover why the old “elevator pitch” is outdated and how a 3-minute strategic narrative can elevate your investor or client conversations.
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Design & Storytelling
We Downloaded the Top 10 Slide Templates: Why They All Fail the Due Diligence Test
The internet’s most popular pitch deck templates promise simplicity and polish — but every one of them fails when tested against real investor scrutiny. Here’s why.
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Design & Storytelling
Google Slides Template vs. Custom Strategy: The Cost of Compromise
Founders using off-the-shelf templates mistake convenience for strategy — but institutional investors can tell the difference instantly.
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Design & Storytelling
Why Your Free PowerPoint Templates Are Sabotaging Your $100M Fundraise
Learn why relying on free PowerPoint templates can undermine credibility during major fundraising rounds and how a tailored deck can signal institutional rigor.
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Startup Fundamentals
The Importance of Visual Storytelling in Your Pitch Deck
Explore why compelling visuals and a cohesive narrative are not just aesthetically pleasing but essential for conveying your startup's vision and value to investors.
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Startup Fundamentals
Key Metrics Investors Want to See in Your Pitch Deck
Understand the critical performance indicators and financial metrics that investors prioritize, and learn how to present them effectively within your pitch deck to build confidence.
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Startup Fundamentals
Pitch Deck vs. Business Plan: What’s the Difference and Why Both Matter
Ari clarifies the distinct purposes and content of a pitch deck versus a business plan, explaining why both are crucial tools for startup strategy and fundraising.
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Fundraising & Pitching
How to Create a Winning Pitch Deck for VCs: Tips and Examples
Get actionable tips and real-world examples to help you design and present a pitch deck that effectively communicates your startup's value and secures venture capital investment.
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Fundraising & Pitching
What VCs Look for in a Pitch Deck: A Guide for Startups
Uncover the specific details, data, and presentation styles that venture capitalists prioritize when evaluating pitch decks, helping you tailor your materials for maximum impact.
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Fundraising & Pitching
How to Create VC-Ready Pitch Decks for Startup Success
Ari breaks down the essential components and best practices for developing a pitch deck that meets venture capitalists' expectations and boosts your chances of securing funding.
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Design & Storytelling
Pitch Deck Design: The Visual Storytelling Strategies That Win Investors
Discover how strategic visual design can transform your pitch deck into a compelling narrative, effectively conveying complex ideas and winning over investors.
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Design & Storytelling
The Art of Storytelling in Pitch Decks: Key Elements Every Startup Should Include
Learn the fundamental components and creative approaches required to weave a powerful story into your pitch deck that resonates deeply with potential investors.
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Design & Storytelling
How to Craft a Compelling Pitch Deck Story: Engaging Investors from Start to Finish
Explore the narrative techniques and structural elements needed to build a pitch deck story that captures and holds investor attention from the first slide to the last.
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